UPF - how should the industry be reacting? Gain diverse perspectives from category expert Debbie Davies of Contigo Management, using behavioural science platform, Vypr, along with a product development and retailer perspective from TRKR. To balance views, learn also from nutritional specialist Andy Salter, of the University of Nottingham. The panel will provide a thought provoking discussion as to the future, and what our approach should be towards Ultra Processed Foods.